European Industrial Sell-Side Mandate — Buyer Search Across Greater China and Southeast Asia

About

A mid-market M&A advisory firm in Germany is running a sell-side mandate for a German manufacturer of precision automation components (~€25M revenue, ~€4M EBITDA). The company has a strong market position in Europe and existing export relationships to Asia. The seller has expressed specific interest in a strategic buyer from Asia — ideally one seeking European technology and market access.

The challenge

The advisory firm has extensive buyer networks across Europe and North America, but no operational access to qualified strategic buyers in Asia. Relevant acquirers — Chinese and Southeast Asian industrial groups with European expansion strategies — operate largely in local languages, and are effectively unreachable through cold outreach.

Our Approach

Defined buyer categories: Asian industrial automation groups, precision engineering conglomerates, and PE-backed platforms with European expansion strategies
Activated 4 sector-specialized advisors across Greater China, South Korea, and Southeast Asia
Directly approached 8 strategic buyers from our own network with demonstrated cross-border M&A track records
Surfaced 14 buyers approached through our local advisor network
Facilitated confidential introductions between qualified buyers and the sell-side advisor