European Industrial Sell-Side Mandate — Buyer Search Across Greater China and Southeast Asia

About

A mid-market M&A advisory firm in Germany is running a sell-side mandate for a precision automation manufacturer (~€25M revenue, ~€4M EBITDA). Strong European market position and existing export relationships to Asia. The seller is specifically looking for a strategic buyer from Asia with interest in European technology and market access.

The challenge

The advisory firm has extensive buyer networks across Europe and North America but no access to qualified strategic buyers in Asia. Relevant acquirers, including Chinese and Southeast Asian industrial groups with European expansion strategies, operate in local languages and are unreachable through cold outreach.

Our Approach

  • Defined buyer categories: Asian industrial automation groups, precision engineering conglomerates, and PE-backed platforms with European expansion strategies
  • Activated 4 sector-specialized advisors across Greater China, South Korea, and Southeast Asia
  • Directly approached 8 strategic buyers from our own network with demonstrated cross-border M&A track records
  • Surfaced 14 buyers approached through our local advisor network
  • Facilitated confidential introductions between qualified buyers and the sell-side advisor

The result

4 qualified expressions of interest. 3 NDAs signed.

Scope

Buyer Identification
Screening
Introduction

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Michael Broza
Founder & Partner

Michael Broza

Dominik Forster
Founder & Partner

Dominik Forster